Why & how to communicate your accessibility successes
(just doing good work is not enough)

We spend a lot of time helping organisations plan for improving accessibility, getting their key stakeholders organisation on board, securing the budget, and aiding them develop Accessibility Centres of Excellence to drive consistent accessibility delivery and more.

But as you do this where you work, once you’ve achieved some of these milestones, how can you ensure your improved accessibility credentials are communicated as a benefit to your organisation, internally and externally?

In the last few years, we’ve seen (and driven) a rise in the recognition that accessibility is receiving publicly, in the Press and in Awards.

So, in this webinar we discuss how your organisation can get a piece of this growing interest in how organisations are delivering accessibility, and why communicating about the accessibility work you do could be as important as the work itself.

  • Why communicating your accessibility wins is essential to attract users to use your website, app or tool
  • Why it’s also essential for gaining continued buy-in from your internal stakeholders, and to encourage your team
  • How to create an accessibility comms strategy and plan, leveraging opportunities like GAAD
  • Hints and tips on how to enter and win awards for accessibility – the key way to gain external recognition for your work

Have a look and see how you can improve your accessibility recognition.

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HiHub is your home for exclusive access to resources, tools and tips about digital accessibility and inclusion, from Hassell Inclusion.

Membership of HiHub is free and gives you full access to our webinar video archive (over 3 days free training!), downloads & guidance to help you on your accessibility journey whether you’re: an advocate for diversity and inclusion; your organisation’s accessibility lead; a product or campaign manager; or a member of a team creating sites and apps.

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Jonathan Hassell (left) and Emil Atanassov (right) holding Digital Impact Award for Best Digital Accessibility

Helping our clients win awards for accessibility!

Do you want to take your accessibility from great to award winning? Our work supporting clients like ServiceNow and HSBC has seen their accessibility efforts be recognised on a public stage, most recently with ServiceNow winning Best Accessibility at the 2024 Digital Impact Awards.

If you’re interested in working out how your accessibility efforts can be recognised, talk to us about our Accessibility Awards Workshop. It will help you explore and identify what aspects of your organisation’s accessibility work could be awards-worthy, and create your bespoke awards application roadmap, all with the benefit of our huge experience of understanding what sorts of projects have the best chance of winning each type of award.

 

Explore awards opportunities with us
3 wooden blocks spelling out ROI

Want to measure your ROI from Accessibility?

Ensuring accessibility doesn’t just open up your digital products to everyone, there’s a business benefit too. It’s about building a better product, not just a compliant one.

Measuring the impact of the accessibility improvements you make is also essential, whether it’s on your customers, your brand reputation, or your bottom line. If you know your accessibility journey’s been worth it, then you’ll continue it.

Find out more about our ROI workshops and how they can help your organisation. We can help you identify and measure KPIs for success.

Contact Us to learn more