Brand Accessibility
Review & Workshop

  • Offline review
    1 x 1.5-hour workshop
  • Laptop required
  • Bespoke price on application
  • 4-10 stakeholders

Your brand influences every customer interaction. If accessibility is not considered at brand level, the cost and effort of fixing issues later can be significant.

Our Brand Accessibility Review & Workshop helps you understand how accessible your brand is today and what can be improved without losing the essence of your brand identity.

Ensuring your brand is distinctive, and represents your organisation’s values to everyone, including those with access needs, is challenging. In this review and workshop we combine accessibility expertise, industry best practice, and an understanding of how brands work in the real world, to help you create brands which are both inclusive and uniquely you.

Client quote: “The last thing any software product company needs is to redesign everything. The solutions provided by Hassell Inclusion were easy to implement and super practical.” – Brand Manager, IT Security Sector

Get glimpses into how we bring accessibility to organisations’ marketing, to help them speak authentically to the widest audience, by joining HiHub for free and watching our webinar – Accessibility for marketing, advertising & social media.

You will learn how to...

Optimise your brand identity for distinctiveness and accessibility at the same time

  • How accessibility affects brand reach and engagement
  • How your brand performs against accessibility best practice
  • The impact of colours, typography and visual design choices
  • Neurodiversity considerations in brand design
  • Where quick wins can improve accessibility without changing your identity

Who is it for?

Suitable for Brand Managers, Design Directors, Creative Directors, Marketing Managers, Content Publishers, Content Creatives, Accessibility Leads

Benefits

To you

  • Create a stronger foundation for accessible content, marketing and digital experiences
  • Gain practical recommendations your teams can apply immediately
  • Build accessibility into campaigns from the start

To your organisation

  • Reduce future remediation costs
  • Improve reach across wider audiences
  • Maintain brand integrity while improving inclusion

Prerequisites

Skills

  • No prior knowledge of accessibility required

Tech

  • Laptop required for workshops on Zoom/Teams

Meet one of our trainersAbout Jonathan

Jonathan is one of the world's top digital usability & accessibility thought leaders. He has over 25 years’ experience in identifying new directions and challenges in digital accessibility, finding best practice process and technology solutions, authoring international standards and presenting best practices to conference audiences across the world. He delivered the International Accessibility Standard ISO 30071-1 in 2019, which is based on the British Accessibility Standards BS 8878 that …

Find out more about Jonathan

Jonathan's latest thought leadership

Jonathan Hassell

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